November 26, 2025 - 13:37

Small Business Saturday presents a perfect opportunity to prioritize local shopping over large retailers. This year, consider directing your support towards businesses owned by alumni of the University of Wisconsin-Milwaukee (UWM). By choosing to shop at these establishments, you not only contribute to the local economy but also celebrate the entrepreneurial spirit fostered by UWM.
Among the notable alumni-owned businesses are a variety of shops and services that cater to diverse interests and needs. From unique boutiques offering handcrafted goods to cozy cafes serving locally sourced food, these businesses reflect the creativity and dedication of their founders.
Shopping at these alumni-owned enterprises helps strengthen the community while providing a platform for innovative ideas and local talent. So, as you make your holiday shopping list, remember to include these UWM alumni-owned businesses. Your support can make a significant difference in their success and in the vibrancy of the local economy.
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